The estimated profit for this product, after accounting for all fees.
One of the most important metrics to look at. You will want to ensure that the items you are selling are meeting your minimum profitability criteria.
Profit = Sale Proceeds - Cost - Inbound Shipping - Prep Cost - FBA Storage FeesEstimated return of investment at the current selling price.
An extremely important measure of how much profit your can expect from this item, relative to your purchase price. Higher ROIs are generally preferable to lower ROIs, as you can grow your capital quicker. Be aware of items with ROIs that are "too good to be true." ROIs greater than 200% or so should generally be looked at with suspicion. Ensure that the listing matches what your supplier is selling and that the Amazon Pack Quantity is correct.
ROI = Profit / CostEstimated margin at current selling price.
Margin = Profit / Buybox PriceEstimated profit per month for this product across all sellers.
Profit per Month = Units per Month * ProfitThe amount of money you receive by Amazon when the item/product is sold, after Amazon fees
Sale Proceeds = Buybox Price - per item fee + FBA fees + variable closing fee + referral feeThe fee that Amazon charges for each item sold. Generally 15% of the sale price, but it does differ depending on the product's categoy and price.
The amount Amazon charges you to fulfill an item through the FBA (Fulfilled by Amazon) program
The inbound placement fee to send products to FBA.
Estimated fees to store this item.
If you aren't a Professional Amazon Seller, the additional fee that Amazon charges per item sold
An additional, per-unit fee that Amazon charges for certain categories
The estimated shipping cost to ship one unit to Amazon.
The etsimated fee to get the product ready to meet Amazon's requirements.
The minimum number of purchases in the last 30 days, according to Amazon. This metric is specific to the variation.
Estimated sales per month for this product across all sellers.
Sales per Month = Units per Month * Buybox PriceOur estimation of number of units sold per month for this item across all sellers.
The current ranking of the product.
The product's BSR, divided by how many products are in the category
Items with lower BSR Percentages will generally tend to sell better than items with higher BSR Percentages.
The return rate for a product. Some have a "High" or "Low" return rate. Most products do not have this
The average BSR of this product over the past 30 days. -1 indicates insufficient data
The average BSR of this product over the past 60 days. -1 indicates insufficient data
The average BSR of this product over the past 90 days. -1 indicates insufficient data
The average BSR of this product over the past 180 days. -1 indicates insufficient data
The average average price of this product over the past 30 days. -1 indicates insufficient data
The average average price of this product over the past 60 days. -1 indicates insufficient data
The average average price of this product over the past 90 days. -1 indicates insufficient data
The average average price of this product over the past 180 days. -1 indicates insufficient data
The number of times the sales rank (or BSR) has dropped over the past 30 days. An empty cell indicates insufficient data
Each sales rank drop can be assumed to be one order. A single order may be for one or more units. This sets a minimum level of estimated units sold over the prior 30 days. The actual number of units sold could be higher, but not lower.
The number of times the sales rank (or BSR) has dropped over the past 60 days. An empty cell indicates insufficient data
Each sales rank drop can be assumed to be one order. A single order may be for one or more units. This sets a minimum level of estimated units sold over the prior 60 days. The actual number of units sold could be higher, but not lower.
The number of times the sales rank (or BSR) has dropped over the past 90 days. An empty cell indicates insufficient data
Each sales rank drop can be assumed to be one order. A single order may be for one or more units. This sets a minimum level of estimated units sold over the prior 90 days. The actual number of units sold could be higher, but not lower.
The number of times the sales rank (or BSR) has dropped over the past 180 days. An empty cell indicates insufficient data
Each sales rank drop can be assumed to be one order. A single order may be for one or more units. This sets a minimum level of estimated units sold over the prior 180 days. The actual number of units sold could be higher, but not lower.
The percentage of time Amazon has been in stock on this product over the past 30 days. An empty cell indicates insufficient data
If you don't want to compete against Amazon, look for low values here, indicating that Amazon has not been on the listing very often.
The percentage of time Amazon has been in stock on this product over the past 60 days. An empty cell indicates insufficient data
If you don't want to compete against Amazon, look for low values here, indicating that Amazon has not been on the listing very often.
The percentage of time Amazon has been in stock on this product over the past 90 days. An empty cell indicates insufficient data
If you don't want to compete against Amazon, look for low values here, indicating that Amazon has not been on the listing very often.
The percentage of time Amazon has been in stock on this product over the past 180 days. An empty cell indicates insufficient data
If you don't want to compete against Amazon, look for low values here, indicating that Amazon has not been on the listing very often.
The current price that the item is selling at.
The current price that the item/product is selling at if it is brand new.
The current price that the item/product is selling at if it is used.
Number of current sellers that are competing for the same price.
Number of offers that are currently selling the same item/product.
The current lowest price for a new item, fulfilled via FBA
The current lowest price for a used item, fulfilled via FBA
The current lowest price for a new item, fulfilled via FBM
The current lowest price for a used item, fulfilled via FBM
Whether or not the product is eligible to be sent into FBA. This will most commonly be false for hazmat items, if you do not have hazmat approval.
If you cannot send a product into FBA, then you will need to sell it via FBM
Optional fulfillment program offered by Amazon, allowing for lower cost FBA fees for small and light items.
A list of reasons why the item is not eligible for the Small and Light program
Whether or not the Brand that this item belongs to is on the Blocklist.
Is the item meltable or not (true/false).
You cannot sell meltable products using FBA during the summer months, from April 15th to October 15th.
Whether or not the listing has California Proposition 65 requirements. The absence of a value for this column can mean that either Amazon does not have the Prop 65 info for this product OR that it does not require Prop 65 labeling. If this is empty, the product could still require Prop 65 labeling.
Items with a Prop 65 requirement need extra labeling. There have been reports of legal firms going after sellers who do not correctly adhere to the Prop 65 labeling requirements!
Whether or not the listing has an expiration date
If the product requries an expiration date, then that needs to included as a label when sending the product in to FBA.
Whether or not this brand has a history of submitting IP complaints against sellers (true/false).
You will generally want to avoid selling products that have a history of IP complaints, unless you have specific authorization to sell that brand.
Potential warning signs of a product. More info here https://rocketsource.io/features/flags
Description of the error that is preventing RocketSource to pull data.
Custom notes that you or your team have added for this product
Various tags or classifications for your products, such as "Breakable", "Requires Polybag", "Glass", or "Christmas"
Whether or not the product your supplier is selling matches this Amazon listing
UPC, EAN, ISBN, or ASIN for the product.
Your cost to purchase a single unit from your supplier.
Price with the per product discount, supplier discount, and VAT applied.
Total cost for a whole pack, after accounting for discounts, VAT, and multipacks.
Total COGS = Adjusted Cost * Amazon Pack Quantity / Supplier Pack Quantity * Discount * Supplier DiscountIf the product is available in stock and how much.
If you mapped this, it can be a great way to quickly filter out items that your supplier does not have in stock.
Recommended minimum price.
Title of the item/product
Identifier number
Image of item/product
Discount percentage per item/product.
The number of items that come in a pack from your supplier. Defaults to 1
An optional link to the product on your supplier's website.
Amazon's unique identifier of 10 letters and/or numbers for an item
The title of the item on Amazon
Image of the item
Size of the item
This can be very useful in determining which variation of a product the listing is for. A great example would be a "Large" t-shirt size.
Brand of the item
Color of item
This can be very useful in determing the correction variation of the product. A great example would be a "Navy blue" t-shirt color.
Parent ASIN that the item/product variation belongs to.
If present, the Parent ASIN is an indicator that the listing has variations. Variations require special care in ensuring that you have the correct variation from your supplier and that your sales forecasts are accurate for that particular variation.
List of ASINs that belong to the same parent ASIN.
If present, this will link to all the other variations of this listing.
The number of variations that belong to the same parent ASIN.
The number of variations available for the listing. Filter on this column looking for # of Variations = 0 to remove any listings with variations from your results.
Number of total items in one pack.
An indicator for whether an item is considered a multipack. Multipacks require special care to ensure that you are purchasing enough from your supplier to complete the multipack. Filter on this column looking for Amazon Pack Quantity = 1 to remove any multipacks from your results.
The category that this item/product belongs to.
Whether the category is top level or not. The products that belong to this category have higher selling rate.
Items that do not have a Top Level Category will tend to sell very, very poorly. Best to avoid these.
Height of the item
Width of the item
Length of the item
Weight of the item
Items that are too heavy can make it hard to store, prep, and ship.
To which size category does the item/product belong to.
Filtering out Oversize tiered items can be a great way to easily remove overly bulky or heavy items, which can be a challenge for your warehousing team or can incur additional costs.
A link to Seller Central to quickly create a listing for this ASIN
A list of bullet points used in the listing on Amazon
The type of material the product is made of, according to Amazon's catalog
The first date the item appeared on Amazon. Not available for many products
A list of the UPCs the product has associated with it
A list of the EANs the product has associated with it
A list of the ISBNs the product has associated with it
The product's part number. Most often used with Automotive products
The product's part number. Most often used with Automotive products